LANTRONIX - CONNECTIVITY SERVICES

OVERVIEW

• OBJECTIVES: Showcase the value that Lantronix connectivity services provides in a distilled, seamless, and entertaining format.

• APPROACH: Use seamless animation and infographics to guide viewers through each facet of connectivity services. Think of this product as a map and we’ll bring viewers on a journey through that map.

• WHY?: We believe animation is the best tool to showcase connectivity services in a fun and engaging manner, especially since this product is primarily digital. Additionally, we believe the product’s key benefits of seamlessness and connectivity can be best represented through this medium.

• DELIVERABLES: (1) full 2-3 minute version and (3-5) short 30 second social media cuts.

• DISTRIBUTION: Website, email, social media, QR codes on print material, shown directly to potential/current customers

• REFERENCE: See the video references below for examples of what this could look and feel like.

VIDEO REFERENCES

We’ve edited together two video references so you can get an idea of the creative behind this video. The first, titled “Data Infographics”, will give you an idea of how data can be visualized throughout the video. The second, titled “Process Explanations”, will give you an idea of how information and processes can be visualized throughout the video. Keep in mind, this is purposed to simply to spark your imagination and demonstrate visual possibilities rather than represent the literal content of the video.